Shimla, Apr 29
In a proactive stance against environmental degradation, the Simla Collective took a pioneering step by spearheading efforts to ban plastic usage in election campaigns. Led by influential figures such as Uma Mahajan, Raveen Singh, Ankur Thakur, Ranjit Kuthiala, Vivek Kashyap, Vipin Gupta, Kalyani Negi, and others, the delegation met with Election Commission official Neelam Dulta, Additional Election Officer of Himachal Pradesh.
The collective’s primary demand was a complete prohibition on plastic flex (banners) during the upcoming Lok Sabha elections, with stringent measures proposed to enforce compliance and penalize violators. Drawing attention to the persistent misuse of plastic flex despite existing bans and levies, the delegation highlighted the detrimental impact on the environment, citing instances of pollution and ecological damage, including the recent disaster in Himachal Pradesh.
Representatives of Simla collective in a media communique informed that the urgency of the matter prompted intervention from the esteemed Himachal High Court, which sought clarification from government officials and higher authorities regarding their stance on the issue.
As the debate gains momentum and environmental consciousness takes center stage, the Simla Collective remains steadfast in its commitment to a plastic-free electoral process, they expressed.
Here it is noteworthy that according to a recent report published by a research firm Mordor Intelligence, the Indian flex banner market grew at 7.18% over the forecast period of five years starting 2018 up to 2023.
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